Feridax (1957) Ltd

Ogólne informacje

Established in 1957, Feridax has grown steadily year-by-year, becoming the UK’s largest independent value-added pure wholesaler and brand marketer into the motorcycle clothing and hard parts markets. With a workforce of more than 30 employees and eight full time Account Managers, Feridax currently services more than 1,200 dealers across the UK, Ireland and the Channel Islands from their Halesowen headquarters. With office space of more than 40,000 square feet built across a 2 acre plot, there is both room for the high stocking levels that Feridax is renowned for - as well as any future expansions as the business continues to grow. Feridax promote a belief in the long-term purchasing influence of premium, high quality products which continues to inform the ongoing portfolio development. The philosophy across the whole business is one that world class brands and high quality aspirational products should be readily available to all uk bikers, across all price points. It is also a belief that these high quality brands, retailed with consistent pricing prove a long-term benefit to dealers who wish to grow their business with world renowned brands providing the best margins. This constant ideology is borne out by the current Feridax portfolio, which includes more than 14,000 lines of accessories and clothing products - this supports the strapline of “Helmets to Hard Parts”. The current portfolio boasts such renowned names as Shoei, Sidi, Caberg as well as the consistently...